![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/8eec40fc-f304-4b1a-a19b-8e376ebcc0e8_rwc_0x0x3594x3594x3594.jpg?h=a27a26205237ce9978fafe145a911af4)
Accrufer / Un-ironic Iron
Most iron supplements, designed to make you feel better, end up making you feel worse. Ironic, don't ya think?
![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/79abe009-46ca-42a7-b4e5-f93d46e30509_rwc_363x0x1080x1080x1080.png?h=1ff6dbdb10eb45b4d85f47afd7ca63f3)
Lapiplasty.com / Future You
No one fantasizes about making ads for bunion surgery (unless that's your "thing." Ew.) But these turned out pretty funny.
![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/aa7ec868-361f-4cf9-ae12-fa52c78c671e_rwc_0x0x1080x1080x1080.png?h=2bc17c555d7b1808288ebf8243561415)
Shingrix / Behind the Scenes
Can pharma be funny? Heaven forbid.
![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/6e563df0-02bf-4134-9482-03d20677b922_rwc_0x0x802x802x802.jpg?h=e69f6659ac670bb409304aa73f923589)
Alexion / A.L.P.D.
How do you get HCPs to look at common symptoms in a whole new way?
![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/730d08bc-1014-4c96-9cff-14757c0845eb_rwc_203x168x1279x1279x1279.jpg?h=4f5e2c0a6d0bf91596959c0ffdfd5c99)
Nubeqa / Recreated Photos
How do you talk to men who are worried about losing the things that define them?
![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/b3ef828d-c9a4-4b22-a9aa-3e484ec15e0d_rwc_9x72x1001x1001x1001.jpg?h=c56288c6a93f0f3ba9a43cc738899807)
Shingrix / The Effective Conversation Demonstration
Teaching doctors how to talk to patients like people—with sharks, elephants, and mountain goats.
![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/e8edaa77-b620-4984-9555-6a9b74635cf4_rwc_75x265x789x789x789.jpg?h=6750f8ab54a02291758f549506258a0a)
Shingrix / Birthday Surprise
When it comes to shingles, 50 is the new 60.
![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/4ca75233-f16b-44cf-8150-766f17731ab3_rwc_927x320x490x490x490.jpg?h=5af2af21ad7cfbe66873345e53d7da28)
Dupixent / Things Aren't the Same
When you suffer from nasal polyps, life stinks.
![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/033f7f2c-179f-4c61-88bb-07b0ee80084d_rwc_295x726x878x878x878.jpg?h=cbe660f990f541887a3c0cf53c62fd3f)
NYU Medical Center / Operation
![](https://cdn.myportfolio.com/9f6241583c4443e24a2b32d60a252ba8/1215632c-e935-462b-8e4d-2c2551a080e0_rwc_325x274x1233x1233x1233.jpg?h=16a89f1a854606a1ff8b7c3ba3f6c066)
Shingrix / COVID-19 Sprint
What if your virus vaccine gets totally upstaged?