Bio
I always loved to draw. At first, it was Porsches and Star Destroyers, then still lifes and figure studies. I left college with a BFA in Art Education, but also the sobering realization that I didn’t really want to be a school teacher. So, I talked my way into an internship at a small ad agency near my hometown of Newark, Delaware. I shadowed the art director and studied award annuals, ultimately deciding I could make a career out of it.
I landed my first paying job at Ogilvy in New York, working on ads for IBM, Jaguar, and Ford. After building my chops, I joined Oasis, an independent boutique downtown. During my seven-year tenure there, I learned a ton and I'm very proud of the work I did for clients like Canon, Sharp, Alitalia, and Toyota—a highlight being the launch of the Prius.
Following Oasis, I dove head-first into the digital age. I was up for a job at McCann to work on “traditional” campaigns for Intel and the U.S. Army, but when I saw there was an opening at MRM, McCann’s digital arm, I figured it would be more fun. I was right: I was a kid in a candy store with lots of new toys to play with, but it was my traditional-agency knowledge of strategy and branding that allowed me to excel there.
With pixels in my eyes, I joined R/GA, as a creative director on the Walmart account. I led a team of 30+ digital creatives to develop advertising, social media campaigns, digital tools, and applications for the world’s largest retailer. The hard work and the relationships forged there led to an ECD role at iCrossing, building and leading their new creative department. Clients included Hilton, Pep Boys, ING, Avon, and PNC Bank—which we grew from an SEO client to become AOR for their flagship product, Virtual Wallet.
More recently, I was EVP, Executive Creative Director at Publicis on the global Citi account where I was responsible for all corporate, enterprise, and sponsorship advertising. Highlights included integrated campaigns for the Olympics, the Presidents Cup golf tournament, and for Citi Field—home of the New York Mets.
Staff Positions
EVP, Executive Creative Director
Publicis / New York
Citi, Samsung, Heineken, Axa, Abbott, new business
VP, Executive Creative Director
iCrossing / New York
PNC Bank, Hilton, Williams-Sonoma, Avon, Ally Bank, Benjamin Moore, Pep Boys, ING
Creative Director, Art
R/GA / New York
Walmart, Unilever
Associate Creative Director, Art
MRM//McCann / New York
Intel, U.S. Army, General Motors, Nikon, Bertolli, new business
Associate Creative Director, Art
Oasis (Acquired by Dentsu) / New York
Toyota, Sharp Electronics, JVC, Alitalia Airlines, Canon, NYU Medical Center, India Tourism, Edison Electric Institute, GolfOnline, new business
Art Director
Hill Holliday / New York
T-Mobile, Southern Comfort, Riggs Bank, new business
Art Director
Ogilvy & Mather / New York
IBM, Lotus Software, Jaguar, Ford Motor Company
Freelance
R/GA / New York
BSSP / Sausalito
MRM//McCann / New York
KBS+ / New York
Mullen / Boston
360i / New York
Edelman / New York
Cossette / New York
Publicis / New York
Ogilvy / New York
Arnold / New York
Education 
The Creative Circus / Atlanta
Advertising Art Direction
The Portfolio Center / Atlanta
Graphic Design, Advertising Art Direction
University of North Carolina at Greensboro
Bachelor of Fine Arts, Art Education
Category Experience 
Advertising, Automotive, B2B, Beauty, Beer, Beverage, Computer, CPG, Education, Electronics, Energy, Entertainment, Financial Services, Gaming, Government, Health Care, Home Goods, Hospitality, Lifestyle, Luxury, Manufacturing, Mass Media, Music, Non-Profit, Retail, Software, Sports, Startups, Technology, Telecommunications, Transportation, Travel & Tourism, Wine & Spirits
Brand Experience
Citi, Samsung, Toyota, Heineken, Walmart, Unilever, Hilton Worldwide, General Motors, Verizon, Nikon, Ford Motor Company, Alitalia, Canon, NYU Medical Center, Southern Comfort, Anheuser-Busch, Hyatt, Budweiser, BankBoston, New York Mets, Ally Bank, Goldman Sachs, SiriusXM, Sharp Electronics, T-Mobile, IBM, AXA, PNC Bank, Williams-Sonoma, Pep Boys, ING, Avon, Benjamin Moore, McGraw Hill, Amtrak, JVC, U.S. Army, Bertolli, Minolta, Lotus, Nextel, GolfOnline, Sears, J.C. Penney, India Tourism, Abbott Laboratories, National Center for Family Literacy, Edison Electric Institute, Riggs Bank, Salomon
Skills & Expertise  
Advertising, Art Direction, Creative Direction, Visual Design, Presentations, Storytelling, Mentorship, Leadership, Strategy, Copywriting, Conceptual Development, Entertainment, Experiential, Comedy, Integrated Campaigns, Brand Campaigns, New Business, Digital Activations, Team Building, Business Development, Fostering Creative Culture, Interactive Experiences, Mobile Apps, Experiential, Events, Brand Films, Branded Content, Broadcast, Manifestos, Websites, Social Media Content
Pedigree  
Godfrey "Don" DeMarco, a great-uncle on my mother’s side, was a Madison Avenue art director back in the 1940s—a full decade before advertising’s fictional poster child Don Draper sold the name “Carousel” to Kodak. As Uncle Don got older, he began dyeing his hair to appear more youthful and continued working until just a few years before he passed away in his late nineties. He was tickled that I followed in his footsteps and shared many stories about the good old days with me. I'll always remember him as the guy who taught me how to draw a TIE fighter in two-point perspective when I was eight.

A Couple of Mad Men: Me & Uncle Don

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